Have you seen this article from Daniel Jefferries? It gives an idea of gamification of a token to facilitate mass adoption. I don’t have the answers, but hopefully the community has some ideas on how to develop this…
Some thoughts-
Can the rpc HashTip be used as a reward token for using a phone/app?
Can it be used to atomic swap to any other token/coin?
Can the reward token live on something like Telegram/WeChat?